Building Executive Voice that leads
Strategic storytelling transformed a first appearance into a trusted leadership voice.
In just two weeks, we empowered the new China CEO of a global Top 10 French auto parts giant to make a powerful, culturally attuned debut — sparking company-wide impact and securing a long-term partnership built on strategic storytelling.
Our Work
Client Profile
A French-listed, global Top 10 automotive parts supplier with a strong B2B footprint. The company operates over 60 plants in China and employs more than 20,000 people nationwide.
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Challenge
In 2018, the newly appointed China CEO (a French national) sought to make his first impactful appearance at the company’s annual convention. The communication needed to be powerful yet culturally resonant, combining leadership presence, recognition of past achievements, and a compelling vision for the future — all under a tight two-week preparation window.
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Our Approach
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Outcome
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Building Executive Voice that leads
Strategic storytelling transformed a first appearance into a trusted leadership voice.
In just two weeks, we empowered the new China CEO of a global Top 10 French auto parts giant to make a powerful, culturally attuned debut — sparking company-wide impact and securing a long-term partnership built on strategic storytelling.
Our Work
Client Profile
A French-listed, global Top 10 automotive parts supplier with a strong B2B footprint. The company operates over 60 plants in China and employs more than 20,000 people nationwide.
1
Challenge
In 2018, the newly appointed China CEO (a French national) sought to make his first impactful appearance at the company’s annual convention. The communication needed to be powerful yet culturally resonant, combining leadership presence, recognition of past achievements, and a compelling vision for the future — all under a tight two-week preparation window.